Scott Emmons: Foster an Innovation Mindset

We’re joined by Scott Emmons, CIO at Memomi, where he oversees digital mirror and AR/VR experiences, managing their integration with brand and retail clients. Previously, he founded the innovation lab at Neiman Marcus Group, using it to elevate technology innovation to become a core value at the company. Scott explains how to foster an innovation mindset and create real, lasting value for customers despite the typical pitfalls.